During COVID19, IHG saw significant loss; however, their middle-tier brands (Holiday Inn and Crown Plaza) could maintain compared to the other brands. InterContinental Hotels Group (IHG) continued with its aggressive expansion plans during the first half of its financial year. The current expansion plans for IHG have been with purchasing new brands and adding to their expanded franchise presence. IHG can expand strategically with contract options, project options, or even management support for hotel owners. IHG the past three years, has been focusing on contract types {franchise agreements and management contracting}. September 2021, the CEO Keith Barr at IHG spoke to CNN on demands during the pandemic, current market, and futures. Keith shared that over 65% of their business is 90% domestic. The US administration decision hasn’t affected that portion of their business as much as they do their international city hubs like NYC, LA, and San Fran. Major IHG competitor Marriott has an expansion plan the is focusing on South Asia. IHG CEO believes the increased demand will continue into 2024, and business travel will aid in that. (CNBC, IHG CEO Keith Barr on delta’s impact on hotel business 2021)